The SOHOMike Blog

December 1, 2010

Slacktivism

Filed under: Facebook,Nonprofit Notes,SoMe,Twitter — Michael Cabral @ 12:00 AM

So, does your nonprofit have a strategy that would allow it to leverage slacktivism? Did you even know that it should? Just like there are a few nonprofits that still don’t include Technology as a line item in their budgets, some nonprofits may not be aware that they should be including SoMe (Social Media) as part of their “awareness” efforts. But what is slacktivism? Although a pejorative term, slacktivism refers to making it incredibly easy for your nonprofits members and admirers to promote your nonprofits’ efforts. (more…)

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